Six Strategies for Successful Virtual Teams

by Vivian Harte, ed2go Instructor

Due to technological advances, virtual teams are more prevalent than ever. If you work at home at least one day a week or have coworkers who work in other branches or even other countries, you're part of a virtual team. There are many advantages to virtual teams, but you need to put in some effort to help your organization succeed. If you're new to leading a virtual team, or just want to refresh your skills, keep reading for crucial tips from the six-week online class, Building Teams That Work, that will help make your virtual team more productive.

Strategies for Successful Virtual Teams

Here are a few ideas to help you start building team unity:

1. Find ways to highlight individual accomplishments.
If you know one of your teammates won an award or did a good job on another project, send the team a message about it. Have you ever met anyone who hated praise?

2. Create a chat area or online forum.
Form a space where team members can start up discussions or pose either professional or personal questions. This helps you build a virtual working environment where your members meet socially and form a community.

3. Prioritize getting to know each other.
Have telephone conference calls in which you and your teammates get to know each other instead of focusing on the project.

4. Make sharing a habit.
Pick a day of the week for all the members to e-mail their teammates some personal message or information, like their hobbies, greatest accomplishments, favorite vacation places, or family activities. No one needs to respond. It's just to get to know each other.

5. Learn together.
Hold conference calls for teaching skills involved in the project or talking with an expert in the field. You could even plan a virtual team challenge for learning and practicing new competencies.

6. Have fun together.
When (and if) your team meets face-to-face, check the newspaper or websites about local events and plan to attend one together.

In a conventional workplace, people see their coworkers every day. But if you're on a virtual team, you may rarely see your teammates in person, if at all. It can be a challenge to build cohesiveness in the virtual workplace, because having face-to-face interaction is crucial. It is ideal to have in-person interaction, but when that's not possible, members can get to know each other through videoconferencing, or simple maps with pins and photos identifying each person's physical location.

Once everyone can put a face to a name, it's time to start building team spirit. This will help the team work together toward common goals and ultimately be more productive.

Building Cohesion

Once your team is ready to get moving, developing a communication strategy is essential to building successful virtual teams. In a virtual environment, it's easy for team members to feel disconnected. This can lead to a variety of problems, from people over- or under-reporting what they're doing to people taking one another's contributions for granted.

Have your team address these questions to build a strategy for virtual team communication:

  • What, when, and how much are we going to communicate?
  • Where and how will we communicate, and what technology will we use?
  • What strategies can we create to foster communication about the right things at the right times?
  • Certain parts of the project may require more collaboration. Identify which parts of the project are repetitive and routine (requiring minimal communication) and which are varied (requiring much communication).

Be Mindful of Time Zones

Because team members may be in different time zones, one member may just be getting out of bed while another is eating dinner. It may be impossible to set a meeting that's within normal business hours for all team members. When this is a problem, rotate the hours so everybody has to work in the early morning or late evening at times.

Sometimes the time difference can be an advantage, as when one group of people can send projects at the end of their workday and have comments from teammates on the other side of the globe when they come in to work the next morning. The disadvantage is that the window of time to discuss the work may be small, so multiple emails or phone conversations can be necessary to solve that problem.

The most important thing to remember is that even though you may be thousands of miles apart, you are all working toward a common goal, and you are all part of the same team.

Learn more with our Building Teams that Work online course!

Published on 5/28/2020

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